What Makes Dayana Michaylova with Only You Bridal a Good Neighbor?

The wedding industry continues to evolve, and at the forefront of this transformation is Only You Bridal, a boutique creating waves in the North Texas bridal scene. Founded by Dayana Michaylova and her mother Liana, this Colleyville-based shop is changing how brides approach their wedding dress journey by combining old-world craftsmanship with modern convenience.

What sets Only You Bridal apart from traditional bridal shops is their focus on custom-sized wedding gowns tailored to each bride’s unique measurements. In an industry where brides typically order standard sizes and then pay thousands for alterations, this approach is revolutionary. Dayana explains that this helps their brides "save thousands on alterations" while creating a "stress-free experience." The boutique partners with exclusive European designers known for exceptional craftsmanship and attention to detail. These partnerships span multiple countries, including the United States, Bulgaria (where Dayana and her mother originally hail from), Greece, Turkey, Ukraine, and Latvia.

Dayana’s personal experience sparked the creation of Only You Bridal. While planning her own wedding in 2022, she encountered frustrations familiar to many brides-to-be. The dresses she found were expensive, lacked quality, required a year-long wait time, and still needed alterations upon arrival. This led her to connect with an overseas designer who created a custom-sized dress that fit perfectly from the start. When corporate circumstances changed—her position was eliminated during a company acquisition, followed by discovering she was pregnant—Dayana and her mother seized the opportunity to bring their vision to life. They launched Only You Bridal while Dayana was six months pregnant, working until her water broke, a true testament to her grit and entrepreneurial spirit.

Understanding their market has been key to the boutique’s rapid growth. Dayana describes their target clients as “fashion-forward women who value quality and want a personal, stress-free experience.” Many are professionals, creatives, or busy mothers seeking great design without compromise. What truly sets the boutique apart is their at-home luxury try-on experience, where they bring the boutique directly to the bride—creating a memorable, high-touch service that generates lasting word-of-mouth referrals.

Only You Bridal features a curated designer lineup including Demetrius, a Greek-American designer; Aria Bride from Ukraine, known for its customization options; Inga Designs from Latvia; Madame Bursu from Turkey with couture offerings; and Noons Bridal from Ukraine. This diverse portfolio allows brides to choose from traditional to fashion-forward styles, all marked by superior craftsmanship.

While wedding gowns are often associated with hefty price tags, Only You Bridal is committed to accessibility. Dayana notes the average gown budget is around $2,000, and they offer options at multiple price points. Their internal motto—"serve the customer"—reflects Dayana’s corporate background and commitment to a customer-first philosophy.

For those intrigued by Only You Bridal’s distinctive approach, the boutique is open Tuesday through Sunday from 10 AM to 6 PM and currently welcomes walk-ins. Their website (onlyyoubridal.com) and Instagram handle (@OnlyYouBridal) offer a peek into their gowns, behind-the-scenes moments, and bridal transformations.

Dayana Michaylova’s journey from corporate professional to bridal boutique owner—and mother—tells a powerful story of resilience, vision, and service. By filling a clear gap in the market with heart and innovation, she’s transforming not just bridalwear, but the entire bridal experience.

To learn more about Dayana Michaylova and Only You Bridal, go to: www.onlyyoubridal.com

Only You Bridal

214-724-0444